Luxurious Ethnic Wear Reimagined: Accessible, Affordable, Sustainable.
"MER was built on a simple belief: culture should be celebrated, not discarded. Every outfit deserves more than one moment.”
CO FOUNDER AND CEO
OUR MISSION
At MER, we’re more than just a rental service, we’re storytellers of culture, tradition, and style. Through our thoughtfully curated premium South Asian fashion collections, we power circular fashion by extending the life of each piece and keeping it out of landfills. Our mission is to promote sustainability while championing inclusivity by helping customers of all backgrounds and body types create memorable experiences through ethnic fashion.
OUR VISION
We envision a future where renting South Asian fashion is the first choice, not the fallback for weddings, celebrations, and cultural events across Canada and beyond. In that future, closets are lighter, landfills are emptier, and sustainability is built into every outfit decision. MER aims to be the leading example of how a dedicated rental platform can honour culture, elevate style, and protect the planet at the same time.
OUR SUSTAINABILITY
We’re proving that luxury, sustainability, and affordability can coexist. Through circular fashion, every rental lowers CO₂ output, minimizes textile waste, and conserves water all while giving you premium South Asian looks without the premium price tag. Discover how your choices create real change in our IMPACT BY THE NUMBERS
OUR PEOPLE AND CORE VALUES
MER began with just two people Taru and Manu driven by a belief that responsible fashion and attainable luxury go hand in hand. Today, that belief lives on through our 7-person team, each bringing heart, expertise, and a shared commitment to the values that guide us. MEET OUR TEAM